During my eight years at WeTransfer, one of my main roles was creating wallpaper campaign concepts. At one point my official title was even Wallpaper Designer.

Some of these campaigns launched, others remained as pitches, but all were fast-paced, collaborative projects where I could experiment with design thinking, tone, and art direction on a very tight canvas.

Clients ranged from global brands to non-profits and artists featured on WePresent. The goal was always the same: grab attention without disrupting the file-transfer experience. Whether through humor, interaction, or visual delight, each wallpaper aimed to subtly shift the user’s mood while showcasing WeTransfer’s voice.